Fair and simple cheap energy tariffs are needed so that energy comparison customers can find the best deal for them.
This is the view of Richard Lloyd, executive director of Which?, who said at the moment not many people see the point in switching energy deals.
Writing in the Huffington Post, Mr Lloyd said many customers do not trust their energy supplier to offer them the cheapest deal, meaning millions of consumers could be struggling to work out how to reduce their utility bills.
"Energy tariffs aren't just confusing - they're also unfair. At present, a lot of tariffs penalise lower users. We've looked at all major suppliers' standard tariffs and found that the less energy you use, the more you pay for each unit," the head of the consumer group explained.
"On average, gas prices for low users are 23 per cent higher than for high users and electricity prices are 14 per cent more."
This undermines the incentive to use less energy and may well disproportionally affect lower income groups who already struggle to afford to heat their home, Mr Lloyd added.
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