SSE 'in cheap energy move' - 05/03/2010
Scottish and Southern Energy (SSE) has confirmed a move to provide cheap energy to consumers by cutting its energy prices from the end of the month.
The company has confirmed it is to reduce its unit prices and remove extra charges that single fuel and pre-pay customers face.
However, fixed charges imposed by the company are to increase with the latest round of price changes.
Despite this part of the bill increasing, SSE believes average customers will still save money on their bills.
"Energy supply is still a challenging business, with significant upward price pressures which run counter to reductions in wholesale costs, but we believe this is a responsible package of measures," said Energy supply director at the company Alistair Phillips-Davies.
He added that the move also helps SSE to keep its position as one of the country's most competitive energy suppliers.
The price cut is, however, smaller than that announced by British Gas last month - and a number of sector experts have suggested the move is little more than a token measure.
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