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Homeowners looking to switch to a cheaper energy supplier may agree with comments made regarding the Winter Fuel Allowance (WFA).
Managing director of residential energy at British Gas Ian Peters said "better targeting" of the initiative should be one of the government's welfare reform priorities.
It was suggested reviewing the WFA would help individuals "who need it most" and ensure only those facing fuel poverty receive help.
Mr Peters explained how recent campaigns such as the "recycle your winter fuel payment" have been popular and successful.
The expert claimed "applying this common sense approach as policy could have a big impact" on the nation by effectively "wiping out fuel poverty".
According to British Gas, the current WFA costs taxpayers more than £2 billion each year and less than 20 per cent of those who receive an annual payment really need it.
David Cameron yesterday (June 25th) announced his plans for welfare reform, claiming a new system need to be implemented that the country can "properly afford".
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