ESB acquiring energy supplier So Energy will give the supplier the resources it needs to become the "next big green energy supplier in the UK."
While So Energy will continue to trade, ESB will retain 75% of the new combined entity, serving more than 300,000 customers.
ESB has invested over £2 billion in generation assets such as wind and solar, operating in the UK for almost 30 years and providing EV charging infrastructure in London, Coventry and Birmingham.
ESB entered the competitive energy retail market in 2018 with the launch of ESB and the roll-out of green tariffs.
Marguerite Sayers, executive director, customer solutions at ESB, said: “For nearly 30 years, ESB has successfully operated as a leading independent generator in the UK and built on this with the launch of ESB Energy and ESB EV Solutions in recent years."
“The merger with So Energy is another significant milestone in our UK business, while further enhancing our customer offering and growth potential."
“So Energy’s customer centricity and commitment to a low-carbon future mirrors our strategy and it is our intention to build on that success. We are really looking forward to integrating with and building a bright future with the So Energy team.”
Source: The Irish Times